Ran Cohen: Okay, we are live.
Christina Theodorou: Hi, everyone.
Ran Cohen: Great. So payments for businesses. What a topic.
Christina Theodorou: We have some webinars that are going to be more specific with specific topics. And then some that are more general that can help all types of industries and all types of businesses. This is one of the more general topics that we're going to discuss. First to introduce myself. I'm the head of the business development representatives of sales. We speak to clients on a daily basis. We speak to clients across the whole world, in different industries, in different types of businesses. And our job is to gather as much information about these companies in order to see how we can assist them and how we can meet their needs.
Ran Cohen: How many types of businesses do you think you speak with?
Christina Theodorou: Many, we speak with the travel industry, ecommerce, SaaS companies, FinTech, gaming.
Ran Cohen: You can't really allocate them to a vertical. So they selling something that machines or factories, or we have governments and city halls, universities.
Christina Theodorou: Education. We had a lot of digital learning, and universities and things like that as well.
Ran Cohen: Everybody's processing.
Christina Theodorou: Everybody. Everybody's processing online.
Ran Cohen: Okay, we have also Mustufa joining us. Thank you guys for joining us. And happy to have you with us. We've also have the chat open for everyone to ask us anything about this lesson about payments. In general, so you're very much or any experience you had, from your side or challenges you had to face in your type of business, in your type of verticals. So we'll be happy to answer those questions. And we also have some polls ready for you.
Christina Theodorou: Yeah, it will be interesting to hear what you guys have to say within the polls, because this is going to be one of the main discussions that we're having today. It's all about different. We're going to start this discussion with different payment methods. So it'd be interesting to see what your opinion is on that. The reason why we came up with this webinar was actually based on feedback we're getting from clients. So a lot of clients struggle to find the correct payment methods based on the industry they're in. Based on the target regions and also based on your target customers because you might have different age groups that different payment methods work for them and so on. So that's I've heard a lot I wish that we found Bridger pay sooner, things like that because it's hard as a startup company that is trying to build a business and you have your 5 year plan or your 10 year plan or you're trying to make a successful company and so on. And you might not think of the technical side of payment processing and how you can actually achieve your goals. And also for companies that are trying to scale up established companies.
Ran Cohen: They put processing in the end. They deal with everything else and usually they come to it less but yes, this is becoming more and more key part of a successful business and let's get this started. I think we have also some new joiners to the to the event. We have GM and we have Alia. So happy to have you all here. And welcome to Bridger events. We share in those events, from our knowledge, from our experience in the payment industry and payment technologies specifically and the way what we see from merchants around the world and merchants that are using Bridger and we want to contribute that and then give you those added values to take. We're going to speak today about payments for businesses. So yeah, let's get started.
Christina Theodorou: Let's start with the first slide. So payment types. Okay, so we starting with credit cards. We have some statistics for you guys. So in 2020, credit and debit cards was the preferred payment method, it still is the preferred payment method in the US and surprisingly for me 80% of millennials still use credit or debit cards online rather than other payment methods. So that's what do you think about that?
Ran Cohen: Well, credit card is obviously a very very used and common way to pay. We have our credit cards, we have them today in our phones. Next week, Apple is going to update with a new protocol that allows those iPhones to become processing machines like an actual POS machines, processing your code on, every iPhone can become a POS machine and process card. So card this is obviously very much used, but also used in advanced technology and are being implemented inside different advanced technologies like Apple Pay and Google Pay and ways of paying with credit cards behind. There's obviously different types of credit cards, you want to know as a business that you support everything. And if it's omics, and Visa, and MasterCard, and Maestro and many, many, many, many different types of cards that can come from different parts of the world. You want them all to be served to the user agnostically. So the user doesn't need to think ah, I don't see that you have the logo of my escrow. So maybe you don't support it. Yeah, so I'll go. I'll leave and I'll go buy somewhere else where I see that Maestro logo. So you want to have something agnostic, something unified, something that will tell the user look, this is credit cards. No matter what just come in with your credit card. Once the client press his credit card, the system should automatically know which card is it and send that card to the right payment provider. The right acquire that is connected behind.
Christina Theodorou: Okay. So if we move on to the next option. I was going to say from a personal experience. When I was younger, when I first went to study, even don't laugh at me. But even with Amazon, I didn't feel 100% secure with it. So this was talking about 14 15 years ago. And personally, I wouldn't use my credit card. I didn't feel safe. But now looking back, it's like it's Amazon nothing would have happened if I use my credit card. My credit card saved in Amazon now and everything. But yeah, for me it would have been an alternative payment methods such as PayPal.
Ran Cohen: So first of all, if we go 15 14 years back, your trust in the ecosystem of E commerce was low. Confidence was on the ground and that's natural. That's many of us and many of the people that are today buying frequently online wasn't doing it 15 years ago, they couldn't they saw others doing it next to them from time to time. But also think about Amazon. The changes they did in the last 15 years. The security protocols they added to make you know secure today. And to know that this package is going to come to you even with the little drone but it's gonna come to you, right? So, so they invested so much on making you feel confident on making these transactions and you can see with the rise of transaction online due to COVID and even before COVID, the trend is there. The growth is huge. And we are talking almost on 8 trillion dollars on 2025 as a projection on ecommerce sales. So yeah, that's a lot of online sales. And if we look at this slide, we can see PayPal, which everybody knows as a very common way to pay You have a balance in your wallet. You have also PayPal allows you today to like any credit card required to actually take credit card from a user that doesn't have any Paypal account and simply processing through PayPal as an acquire it will cost you a bit more but it's still an option. And they're also offering today Buy now pay later. They're also offering crypto. Inside they're offering for the travel industry as you can see with PayPal, different solutions directly for the travel industry. And on the bottom part we see flat away with the African alternative payment methods that is basically debiting your bank account which is a very popular way to pay in Africa. You just use your online banking or Southeast Asia. So very popular there. And it can all be done and be served to the users within the checkout. No need to redirect them. Everything is being opened within the checkout. So that's I think one of the most important keys today when you think about user experience and how you become really customer centric.
Christina Theodorou: Yeah, I used to work in another finance company and was dealing with b2c so I was dealing with clients. And you'd get if you were speaking with UK clients, and you had the payment option for PayPal, automatically they would feel more confident and more secure in using it. Or if you're speaking with the Netherlands, for example. iDeal. Yeah, it was like 100%. If they had the option, it would always go to....
Ran Cohen: So many examples of local payment methods that are so widely used within the users in that country. And once you are there, it shows a lot to the user that you have actually adopted your business into his payment ecosystem and he's happily paying, and I'm guessing he's paying even more. Because he does see his preferred payment method. It's connected to his bank easily being taken. So.
Christina Theodorou: They're feeling more confident in buying something. It's actually in there was a survey in 2020 and that people are using digital and mobile wallets, such as PayPal, Apple pay, Google pay. Almost 45% globally. And it's expected by 2024 to reach 52%. So that's half the market is preferring to use alternative payment methods. So it's really, really important for any online company, any business processing online.
Ran Cohen: Yeah. Inside the alternative payment methods, you have different layers, right? So you have the alternatives, like PayPal, which everybody knows, and widely use across the world, right? You have flutterwave African payment methods that are widely used within the region. And so they're regional alternative payment methods, they are generic alternative payment methods and the alternative payment methods that are using different types of payments, such as crypto and vouchers and bonus cart, etc, etc. So, we're gonna show it.
Christina Theodorou: Let's move on to the next slide. This one's a good one.
Ran Cohen: Yeah. Buy now, pay later. It's the installments of the new generation.
Christina Theodorou: Yeah, it was. I'll give you a brief story. When I was younger, this was before online shopping. My mom used to have catalogs. I don't know if this is everywhere in the UK, maybe only. So it's like a magazine that has all the clothing in it. And you used to write down the code and you would call them up, give them the coding, you order your clothes and they bring it and you had the opportunity to pay by installments. And for my mom being a single mom with three young kids, it was a very viable option for her. And I think you have to consider that because it's such a big market, that you're maybe trying to target regions that have lower income or single parent households or things like that, that would allow them to afford something that they wouldn't necessarily be able to buy otherwise.
Ran Cohen: It could definitely obviously benefit these cases. But if you look at countries like Israel where installments are a part of the banking system. You don't need to open an account somewhere. Everywhere you would pay you're able to simply with your credit card without any account anywhere, you're able to slice and dice it to 24 installments, and get the newest iPhone and pay 50 a month. I can tell you 17 year old with rich daddies are doing installments. So it's going to become widespread, it's going to become used in all the different layers of the society and why really paying everything now when I can pay instalments, it'd be the same price. And I rather spread my money like that. So and I'm going to buy more things, I'll be able to buy more. And we are in a consumer world and people in a way is struggling, but in another way trying to figure out how to finance themselves throughout different transactions. And to be able to have the basket size bigger. So this is definitely allowing them to do so.
Ran Cohen: You have today different Buy now pay laters. Players that are global. Players that are regional. Players like Afterpay, that is here. Zip, which started in Australia moved to the UK, US. And today they are really global players, you have a firm, for example, that is really based in focus in the US and just now starting to look to expand, you have Klarna that did amazing job in Europe, both brand wise and service. The service and the product that they are offering. And now also into the US in Australia Humm and Latitude which are local Australian and also now spreading out together with Hulu and many others by now pay later is that we are connected with and we can see also in Bridger, the amount of transactions that are going to those payment providers. It's definitely going to the percentage you just said.
Christina Theodorou: We have some statistics here. So 35% of shoppers are more likely to buy something if given the option to buy now and pay later. 25% of them would increase the amount. Yeah, that was being spent. And this is something huge for this year, 65% of merchants plan to add, buy now pay later. So if you're one of the 35% If you don't have it but if someone needs this or prefers this payment method, and you don't have it and your competitor has it, you've automatically lost the client.
Ran Cohen: The checkout is becoming a drop off point to users. They can see the website, they can see the product, they might be able to reach up until they want to finish and checkout and then leave just because there wasn't the Buy now pay later they were expecting to see. And the usage of it is growing rapidly. And I'm quite sure that we will see a growing amount of merchants connecting them. Some things that it depends on the amount of transactions. And it's not because those Buy now pay later companies become very much advanced and they are offering also premier services. So tickets above 1000 above 2000 5000. So and they're been able to spread not only to 3 to 6 12 months.
Ran Cohen: So also the capabilities of those companies are growing rapidly and they're allowing more and more merchants with more and more types of products to join this. Let's see questions. Guys, if you have any questions, we have an open chat. So you're very much welcome to share with us what you think about but now pay later, alternative payment methods your checkout, so we'll be happy to speak with you about it and answer your questions. Okay, we have something. My preferred way to pay Buy now pay later. Yeah, that's okay. Martin is asking us, is there any risk to the Merchant to offer Buy now pay later option? It's a good question. On is asking us are there are providers that offer the Buy Now pay little for airline and hospitality? Also, good question. Okay, so first of all, let's start with Martins. And you know what ladies first.
Christina Theodorou: Yeah. Women's year, women Century.
Ran Cohen: So yeah, there're, Buy now pay letters that are specifically working with airlines and travel industry. There is one in the US, which is quite popular and is doing great job and the reason he's doing it is because he had the sense of actually really connecting fast to all the different tabs if it's IATA for example and allowing different airlines to use them. But if you asked me if those names that we're speaking about are all connected. You know if connected to IATA and are allowing airlines to use them. But if you want to create some kind of pool, or buy now pay laters and offer them you need, you need a connector, you need a gateway to be able to connect them and add them all under your checkout. And if we go to Martin's question and about the risk to the merchants to offer Buy now pay later. So is there a risk?
Christina Theodorou: I wouldn't think that would be a risk.
Ran Cohen: You was a merchant, connected to After pay. You get a processing account. Someone is coming into your checkout buying the shirt you're offering or the airline ticket, pressing the Buy now pay later decided that he wants to spread it to three installments. You, as a merchant, you're going to get the entire ticket funds as a settlement. So you got your settlement. Your risk is quite minimized. The risk is entirely on the Buy now pay later which is providing this credit line to the user, it will cost more to the merchant. So from one side, like he said, there's more clients that will tend to use Buy now pay later they would even buy more. But it will cost you more. And that's something you should know because in the end, you are paying for the services. And it's almost double the cost of credit card fees.
Christina Theodorou: Okay, we actually have one of the posts here, how much more would you be willing to pay if given the option to pay in installments? So people are actually willing to pay more just to be given that opportunity. So even if it costs more to the merchant, the client is willing to pay it.
Ran Cohen: You pay a little bit more for transactions with the basket size 25 larger than it used to, so your revenues or your profit covers the margins, covering the gap between credit cards that buy now, pay later costs, shouldn't be an impact. But again as long as you're exposed to the data easily, making those calculations understand what's the basket size with the Buy now pay later? What's the basket size with a credit card? What's the difference? What's the difference in my cost? Am I Earning here? If you have all the data. If you're owning the data, it's an easy decision.
Christina Theodorou: Yeah. I agree. It's good. So next payment method. Vouchers.
Ran Cohen: Vouchers. Vouchers comes in multiple ways and forms. It could be a voucher, it could be a bonus card. And they walk under the same. It could be a loyalty card. For example, airlines, we speak about airlines over time. So airlines, you have the miles and bonus, and you want to pay the ticket with your miles and bonus. So how's it been done? How is it transaction being actually done when you're paying with nothing with virtual thing. So this is all ways of all methods of payments that are consolidated on the two screens on your checkout. One that is taking the details from the user, identifying him his points status, right? The different levels of palms and what does it give you, etc. And then when you want to make the payment and buy whatever you want to buy, the voucher have been all the points, code or whatever it is, this is what we need in order to facilitate that transaction, send this transaction to the backend to the merchants that expects also to get transactions with the vouchers or points or cards and place it place the order. Actually place the order with just this beams or points. And that's all we need in order to create a transaction. Yeah, let's move on to the next one.
Christina Theodorou: Just to mention about vouchers. Again, it depends on target regions as well. They are used more in specific countries like Latin America, for example, or Middle East
Ran Cohen: If you speak about vouchers as vouchers. It's usually used in South America and Southeast Asia. Places where people don't have cards. And they're buying the vouchers in the markets, with pharmacies, and basically coming into the checkout and placing the PIN codes and buying the goods. And yeah, crypto.
Christina Theodorou: What's your opinion about crypto payments?
Ran Cohen: We don't have enough time. It's a big topic. Crypto is obviously coming into the checkouts. We see it in the high risk industries coming in very strong as a replacement for different methods. In ecommerce, when they accommodate crypto, it's to create an alternative. To create another payment methods. To attract those who specifically wants to pay with their crypto. And that takes longer and you see the ecommerce and even airlines speaking to us about adding crypto, it even caught us. But yes, and it was even if it was surprised for us today tomorrow, it's already all dues. So the way to do it is first of all by and we are not talking about wallet to wallet transaction. So we're not talking about the fact that there's a merchant, I have a wallet. And I'm asking you as a user to pay me to my wallet. So I'm giving you my wallet number or my QR code, whatever. And I'm telling you go pay. Okay. If you went and did that, the transaction that you did went to an exchange because you transferred from your wallet to my wallet. No one knows about it. Only the exchange, right? And then you're in a point where there's a user who paid something but no one knows. And no one knows how to allocate that transaction to that user. And it gets very messy when a user is buying actually, or purchasing with crypto but through a process that is connected to an exchange on the backend, that allows us to connect the whole picture. So a user wants to purchase a flight ticket $1,000. But the equivalent of $1,000 is in that example 0.03 bitcoin. So the conversion is already being done on spot by the one that serves you the option. And you should very much be aware that when a transaction is being done and the client in the end pays, by the time you press paid, and the time you got the approval from the exchange that the transaction was paid. Maybe there was a fluctuation in the rate. So the client wants to pay $1,000 for a ticket. But you got the back from the exchange 1050.
Christina Theodorou: What happens then?
Ran Cohen: What happens? First of all, you shouldn't say to the client, yes, thank you, everything is great. And your transaction was approved. And that's it, you can tell him that this transaction was approved, but you need to also refund him the difference. So you need the system that will alert you. When those changes happens. It doesn't happen all the time. But it does, it could happen. Okay, and when it is happening, you need to be alerted you need to know that this transaction is approved but it's on hold. We are waiting for you to tell us what to do with it. You want to refund a part of it. You want to approve all of it. And that's it, take the money and tell the clients thank you or because sometimes it's going to be less. The client wanted to pay 1000, you got 950 the market went down? What do we do? So it's both part problems when you do crypto and the market is volatile, and you want to know how to protect yourself. And that's an important thing. I think we had a question.
Christina Theodorou: Yeah we do. Can using cryptos reduce fees?
Ran Cohen: For sure. So let's say credit card transaction will cost us around 2%. Two point something less depends on the merchant. A crypto transaction will cost us. Let's say we opened the account in whatever exchange and we connected it to our checkout. And a client is basically depositing you're paying to us with crypto. So basically all the money is going through all the payments are coming into my wallet in BTC. The client is the one that pays the commission. So I'm getting the full amount, ready make. And then when I want to convert it to dollars, then I'm converting it in the exchange, I'm basically buying a dollars and not BTC. And the cost will be the conversion between the BTC to the USD and we're talking about less than 0.1%. So this is much, much much cheaper. Is it better to reserve Cryptos in their own form or exchange to fiat when the transaction taking place? Wow, very good question. Well, look, if you reserve them, you went into a world of risk management. So you got your payments in Bitcoin, the month test, you want to get your settlement, you transfer it to dollars and oh my god, I have 10k less. What happened here? What's happened here? Their rate of transaction average was dropping and what am I doing here? So either you are opening a hedge transaction, long term hedge transaction, on the amount you expect your volume to be and had yourself because it all depends on the amounts or you simply exchange everything on spot. Or you use an exchange and there are many that immediately does that for you. You don't even have to do it yourself. So you get the Bitcoin and they immediately exchange and settle you in USD. So you don't need to go through all of this risk management. It's a very volatile market and we're talking about transactions happening in different times. I would definitely exchange it to fiat when transaction takes place. As a business, you definitely don't want to be exposed to that risk.
Christina Theodorou: So now on to the payment flow. So the difference between the payment flow for credit or debit card or an alternative payment method. So, you have the user, they go to a website, they're on the checkout, they come to the PSP, you enter your details, your acquiring bank needs to approve the transaction to go to the issuing bank.
Ran Cohen: Acquiring bank or the PSP. It needs to approve this transaction to the curriculum networks with a merchant validation. Every step here is a step of communication between two different bodies that are communicating either directly or through a network. The pitfalls in this waterfall is huge. So you can see in every step, drop from the website that try to place a transaction through a PSP and get, I don't know a white screen, get errors.
Christina Theodorou: Where things can go wrong.
Ran Cohen: When the PSP goes through it's acquiring bank and is acquiring bank doesn't like this card free guy address. Something, you manage to went through the curriculum network and to the merchant bank, and the merchant bank is returning you an amazing white screen with not the 3d session you wanted to have. So yeah, so many pitfalls you can have here and the only way to really succeed there is to be able to create below the website or between the website and the PSP a layer, layer that will allow you to create fallbacks between different payment providers, different acquiring banks, different communications to the credit card networks and the different 3d MPIs with the merchant banks. Different success ratios for each payment providers that if you fall back them together, you create your optimize approval ratio. On alternative payment methods we see less hassle. But don't fool yourself between the website and the APM. The amount of problems that are happening is endless from different browsers and different mobile and devices that alternative payment methods are basically opened in an iframe in your checkout, or maybe redirected to another tab, which is completely lost. And then if you have a popup blocker, let's say, I missed it, I will never see the thing open. And so these challenges is the challenges of alternative payment methods. And these are challenges that merchants are facing on a daily basis. The ones they know the one they want they don't know. But yes, these are one of the main challenges that we're trying to solve.
Yeah, I think it's worth mentioning that around 30% of customers that are purchasing online, if they have an issue, when it comes to the actual payment, they will stop they won't actually proceed with it. If they have to reenter the credit card details or any credentials they'll actually stop the purchase in that, you know, 30% is a big loss.
Ran Cohen: In my head I always think okay, maybe someone is like holding me now. You have this thing, it's this thing that is in our head and makes us uncomfortable when we get a result we haven't expected. We know we have money in the card. What's the problem? Why is it not going through and we're waiting and waiting and waiting? And then it's like, declined or whatever it is. And yeah, the experience is bad. And you get your transaction was declined. Why? Why was it declined? And they don't even tell you why it was declined. So the lack of confidence you reach at that point is crucial for you. You want to minimize as much as possible. You want to be sure that if the guy got this decline, this decline was because he doesn't have funds in his account. That's the only reason. And if he doesn't have funds in his account, let's tell him that in a nice way. Let's try another card that you might have. But you don't want to just throw out their details and expect to be okay and delay the process more.
Christina Theodorou: I think it will prevent impulse purchases as well. Because if you get the declining, you have a minute or two to process it like, oh, maybe I don't need that pair of shoes. Maybe let's think about it.
Ran Cohen: That's like the worst thing you can do. Okay, guys, if you have any questions so far, you're welcome to, to ask us. Mustufa I hope we answered your question. Okay where are we?
Christina Theodorou: We are on to the last slide. So industry samples.
Ran Cohen: There’re many many verticals that we use that we speak with here in Bridger and if we break it down to main verticals, then we have the E commerce, the SAAS, the travel, we have the finance world and the gaming and we can see that almost all of them are using almost all the different payment methods available today in the market to use. And there are some verticals that by product are quite limited in what they can use, for example, SAAS companies that we speak with a lot today that that offer both a monthly and yearly payment options on their subscriptions. And they're not able to offer different payment methods to monthly and different to yearly. So they're stuck with a card on both and this is a problem that we're solving in Bridger without subscription model. And that was the big challenge that we faced when we built our subscription model to be able to save subscriptions that are failed on the first try. So you are able to first of all, not lose any subscription transaction not only to be able to save a regular transaction, but also a subscription transaction. And the second thing we had the challenge that we faced was to be able to offer two monthly and yearly different payment methods. Opening Buy now pay laters and vouchers and dip in crypto even to yearly payments of subscription in SAAS and that's something that we've done in our component and it was a big challenge to overcome maybe we should have an event on SAAS and speak it. But yet we can see most verticals almost going to the same place and getting to the place they're using everything. We can see that the gaming and finance which are on high risk won't use Buy now pay later because it involves also the credit here and to be able to pay in advance and that won't be something that they will do soon and won't take the risk on and the exposure is too high for them so they are now very much into the travel, the ecommerce, the retail, the SAAS services yeah.
Christina Theodorou: Yeah Q&A
Ran Cohen: Yeah, we did it.
Christina Theodorou: Yeah. Does anyone have any questions guys, anything that you maybe didn't understand or anything that maybe we didn't cover for you?
Ran Cohen: Definitely would like to hear about maybe your experience, your thoughts as merchants on different payment methods. Do you see this trend of buy now pay later also adding into your list of requests from clients? Let's see Mr. Pfizer asking us.
Christina Theodorou: One of the posts here is would you ever use crypto for online purchases? So as we're saying 75% responded Yes. Wow. I'm surprised by that. I mean, it's a very very big amount.
Ran Cohen: Well maybe you should ask him to hold crypto. Let's see. So Mustufa is asking us would Cryptos save merchants from fees when reserving in crypto. Is that a considerable advantage? But definitely, they will. They will. That's definitely true. You get the bit, you save it as a bit, the risk is on you. But the fees are nothing. So the client took on himself the complete commission on the transfer, you've got your bit, complete into your wallet, you will exchange it on the exchange, it will cost you a few pips, then you will withdraw it to your Euro account. So you will pay I don't know a few pips on the transfer, you cannot compare it of course to whatever you're going to pay on credit card transaction, it is a considerable advantage. If we were living in a market with volatility not 1% to 5%. 1% to 3% 4% a month we are talking about volatilities of 10% 20% 30%. And that will either help your settlement or gain you a nice profit on it. But again, if you will do it, if you try to do it yourself, then minimize the risk and do the conversions every yourself and once you do the conversions yourself then you won't be so exposed. And if you do it every day to all the transactions that come in, then your volatility exposure is between one day to another. And that's maybe something it's more maintainable.
Christina Theodorou: And no better tech resources needed in order to do that and is going to be higher than the fees that you would pay no?
Ran Cohen: It is a considerable thing but it depends on the volume. Depends on the volume because again to do the exchange take a second and it's not something that you cannot place someone to do and.....
Christina Theodorou: I think another question.
Ran Cohen: Matthew is asking can merchants stick with a stable coin like USDT and avoid the volatility of the market? Definitely. The reason you can ask clients to pay you with USDT. Then basically you got USDT in your account. USDT is bound to the dollar rate. So whatever the dollar goes the USDT goes. Differences are minor. And then you don't have to do it. But you need your clients to pay with USDT. I don't have USDT. I have Bitcoin. You are asking me to go to my wallet to exchange my bits, to USDT and then pay with USDT?
Christina Theodorou: Yeah. It's again, making sure that you have the most popular payment options for your clients.
Ran Cohen: So you just really down to crypto and get to the same thing. People own bit, they own Etherium you want to offer them those. Okay, good. So guys, if you don't have any more questions, I think.
Christina Theodorou: I think we are done for today.
Ran Cohen: Yeah. Thank you, everyone. Have a great evening. And thank you for joining us to another Bridger event. Thank you Christina, it was lovely.
Christina Theodorou: Thank you, Ran. It was a pleasure. Hopefully see you next week as well in our next webinar.
Ran Cohen: Yeah. See you all next week in our next webinar. And yeah, Thank you everyone for the support for the questions thank you.
Christina Theodorou: Have a good day. Bye